by MartinEdic | Feb 26, 2019 | Content Marketing, Inbound Marketing, Lead generation, Marketing, SEO, Writing
Photo by Sylvia Yang on Unsplash Actionable information has replaced sales calls Content or inbound marketing is all the rage these days- and for good reason. With incredibly expanded access to information a prospective buyer doesn’t need a sales call until they...
by MartinEdic | Feb 21, 2019 | Content Marketing, Inbound Marketing, Lead generation, SEO, Writing
Back to the basics on inbound content marketing In this brief article I’m going to look at a basic content marketing tactic that can help you link the major keywords your prospects search for with the longer tail keywords you are realistically more likely to rank for....